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Brand Introduction

Brand Introduction

Baizhuo Furniture Technology Co., Ltd. was founded in 2010. It is a comprehensive enterprise focused on the design, research and development, manufacturing, and sales of steel furniture. The company has established two major modern intelligent production bases in Luoyang, with a total factory area exceeding 100,000㎡ and a cumulative collection of over 100 product design patents. This reflects the company's investment and innovation strength in product R&D, endowing its products with unique design and functional advantages, and establishing a distinctive brand advantage in industry competition.

 

With excellent product quality, comprehensive foreign trade services, and a full-chain operation system, our business footprint spans more than 70 countries and regions worldwide, covering Europe, the Middle East, Southeast Asia, Africa, the Americas, and more, earning widespread recognition in international markets. We always uphold the pursuit of quality and continuous exploration of design, consistently providing high-quality products and services to consumers worldwide.

70 +
Sold to 70+ countries and regions worldwide
100 +
100+ patents
100000 m²
Over 100,000 m² of intelligent production lines
Baizhuo Furniture Technology Co., Ltd
Quality living All are concentrated in Baizhuo

BIZOE symbolizes

We are not just furniture manufacturers
Moreover,

Advocate for lifestyle
BIZOE = BIZ (Business) + ZOE (Life)

The Chinese meaning of Baizhuo: "All things prosper, outstanding and unique," represents Baizhuo's pursuit of high quality, establishing itself in the industry through quality and ranking among the best. We believe that sustainable business development must have a unique soul and personal charm. BIZOE's soul lies in a spirit of exploration, meeting the demands of the times according to their development.

Brand philosophy

"Quality living, all at Baizhuo"

Committed to creating steel furniture for global consumers that combines aesthetic design, excellent quality, and environmental concepts, ensuring that every product not only meets storage and usage needs but also becomes a quality expression in living spaces, creating a comfortable and fashionable ideal lifestyle for every family.

Предложение бренда

Brand Journey

2010
2012
2016
2017
2019
2021
2022
2023
2024
2025
2026
2010
Luoyang Baizhuo Office Furniture Co., Ltd.; Meinos Office Furniture Co., Ltd. was established; Participated for the first time in the CIFF Guangzhou Office Furniture Exhibition
2012
Participated in MIFF Malaysia Office Furniture Exhibition for the first time; Participated in Dubai Office Furniture Exhibition.
2016
It has become a municipal-level enterprise R&D center and an industry-university-research cooperation base for Henan University of Science and Technology; It has been awarded the Henan Province Famous Trademark, Shouhe Zhou's Trustworthy Enterprise, Top Ten Maker Award, and 2016 Outstanding Science and Technology Innovation Project; In the same year, it received its first quality management system certification.
2017
Rated as a National Technology-Based Small and Medium-sized Enterprise, Annual Outstanding Science and Technology Innovation Project, and Annual Advanced Environmental Protection Enterprise.
2019
Xianfan (Luoyang) Intelligent Storage Technology Co., Ltd. was established and began preparatory work, applied for more than 30 utility patents, cooperated with Tsinghua Design Institute, obtained European BSCI certification, and was awarded the 2019 Luoyang Outstanding Private Enterprise in Export Trade.
2021
The second factory, "Xianfan (Luoyang) Intelligent Storage Technology Co., Ltd.", started production; Baizhuo was awarded the title of "Henan Province Engineering Technology Research Center".
2022
Became a high-tech enterprise in Luoyang.
2023
The company's sales exceeded 100 million yuan, with annual sales reaching 138 million yuan.
2024
Junshi organizes system training; Awarded SGS certification.
2025
The company's sales exceeded 200 million yuan, and product patent certifications exceeded 100.
2026
Xianfan Medical Equipment Co., Ltd. was established and began production

Brand culture

Code of conduct

Fairness and justice, seeking truth from facts

Anchoring development direction with objective standards, letting data speak, rejecting formalism, and ensuring every decision stands up to scrutiny.

Code of conduct
Culture of execution

Every matter has a response, and every matter is implemented

Establish full-process closed-loop management to quickly respond to the needs of customers, partners, and employees.

Culture of execution
and conduct matters with philosophical philosophy

Low-key and reserved, self-reflective

Approach the market with objective standards and respect, optimize ourselves with iterative thinking, and continuously improve without arrogance or impatience.

and conduct matters with philosophical philosophy
A proactive mindset

Reject emo, embrace change

Oppose lying flat, refuse to stay put; What never changes is change, actively embrace change

A proactive mindset
Brand values
Brand vision
Collaboration and win-win outcomes.
Brand Mission
To become an industry-leading enterprise trusted by customers and loved by employees.
Brand values

Internal: Helping colleagues grow and creating team value.

Externally: Partnering with partners for win-win outcomes, Baizhuo products are spread worldwide.

Brand advantages
01
Intelligent manufacturing strength
Manufacturing, not just production
Intelligent manufacturing strengthManufacturing, not just production

A 100,000㎡ modern intelligent manufacturing base, with multiple intelligent production lines operating in coordination, achieves full-process collaboration from raw material procurement to finished product delivery through large-scale capacity and a mature supply chain system, providing stable and efficient delivery guarantees for global customers.

02
Stable delivery
Promises go beyond just being on time
Stable deliveryPromises go beyond just being on time

A scientific production scheduling system combined with digital production management tracks order nodes throughout the process, ensuring every production is progressed in an orderly manner and every delivery is stable and reliable.

03
Quality assurance
Quality is the insistence on every detail
Quality assuranceQuality is the insistence on every detail

Our professional quality inspection team runs through the entire production process, strictly controlling multiple inspection steps to manufacture every product to high standards, making quality the foundation for the brand's long-term development.

04
Product matrix
From single products to full-scenario solutions
Product matrixFrom single products to full-scenario solutions

Covering diverse application scenarios such as office, home, outdoor, and school use, it has built a full-category steel furniture product system and provided customers with one-stop procurement solutions.

05
Research and innovation
Giving products more possibilities
Research and innovationGiving products more possibilities

Centered on market trends and user needs, the company has obtained 100+ patent achievements and continuously promotes innovation and upgrading of steel furniture products; Supports OEM and ODM custom development to keep products competitive in the market.

06
Market customization
Redefining the aesthetics of steel furniture
Market customizationRedefining the aesthetics of steel furniture

Design empowerment, blending modern aesthetics with practical functionality, allowing steel furniture to combine aesthetics, quality, and user experience, creating more valuable furniture solutions for office, home, commercial, and other spaces.

07
Brand Accumulation
Quality is a kind of long-termism
Brand AccumulationQuality is a kind of long-termism

"Pursuing excellence in quality and striving to create a century-old brand," Baizhuo consistently upholds high standards and strict requirements from product research and development and manufacturing to customer service, corporate management, and talent cultivation, integrating excellent quality into every aspect of corporate development, and building a century-old brand trusted by global customers through long-termism.

08
Environmental protection system
Environmental protection, building long-term competitiveness
Environmental protection systemEnvironmental protection, building long-term competitiveness

We provide traceable certification of eco-friendly raw materials, green factory certification, and product recycling solutions to meet the entry thresholds of high-end markets in Europe and America. Fulfilling social responsibility, factories have new barriers to differentiated competition.

09
Brand empowerment
A leap from product to brand value
Brand empowermentA leap from product to brand value

Extending from OEM and ODM product manufacturing to brand operation empowerment, we provide localized operational guidance to help clients upgrade from "OEM procurement" to "brand management," achieving win-win cooperation.

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